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PRESENTS

BRAND SAFETY SUMMIT SERIES

DIGITAL TALKS
AT CANNES

Graciously Hosted by Our Partners at

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June 21, 2023 | 3pm - 5pm CEST
The Garden at Uber's Villa

Join us in the garden for a series of talks from the industry's leading experts on brand safety to share cutting-edge research, best practices, and new tools to create a safer and more conscious media landscape.

Covering Topics Like

Consumers And Their Digital Journeys • How Advertising With A Conscience Matters

• Removing The Barriers To Digital Fulfillment Of Communications And Commerce •

And Much More!

Agenda

3:00 - 3:30 PM

Arrival and Networking

All Attendees

3:30 - 3:36 PM

Opening Remarks

Rob Rasko - Brand Safety Summit Series

3:36 - 3:40 PM

Opening Remarks from Uber

3:40 - 4:00 PM

Congratulations Europe - Half a Decade of less than 1% Fraud in TAG Certified Channels!

TAG’s MD UK & Europe, Jules Kendrick will be sitting down with Platinum Status member, Publicis Media’s Tom Burns to talk about the latest European Fraud Research and the impact the Certified Against Fraud programme has had on emerging channels.

4:00 - 4:20 PM

The Journey of the Consumer and the Marketer: A Conversation with Uber

The consumer travels to work and to play—and in many cases that means connecting with the Uber platform. Learn more about how creativity can accelerate a marketer’s reach back to customers.

4:20 - 4:40 PM

How to Find the Right Balance in your Media Plan Between Commercial Objectives and Representation and Inclusion

This session will talk through the evolving needs of brands and agencies; the challenges and opportunities regarding Conscious Advertising; and how to deliver both the bottom line and inclusion.

4:40 - 4:45 PM

Closing Remarks

Rob Rasko - Brand Safety Summit Series

4:45 - 5:30 PM

Cocktails and Networking

All Attendees

Initial Speaker Lineup - Check back for updates!

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Saiful Ahmed

Director, Ad Technology

Omnicom Media Group

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Shauna Derby

Global Head of Brand

Uber

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Can Akar

Head of Marketing, EMEA

Uber

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Dr. Mark Grether

VP, General Manager

Uber Advertising

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Tom Burns

Managing Director, Partnerships and Standards, EMEA

Publicis Media

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Kerry Hemmerich

Chief Client and Operating Officer

Spark Foundry

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Phil Cowdell

Strategic Advisor

Channel Factory

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Jules Kendrick

MD UK & Europe

TAG

Eric Weisberg

Global Chief Creative Officer

Havas Health & You

Partners

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© Brand Safety Summit Series

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